Health & Fitness

In South Korea, alcohol companies are looking to pop culture to boost sales (VIDEO)
Health & FitnessAug 23, 2022

In South Korea, alcohol companies are looking to pop culture to boost sales (VIDEO)

SEOUL– Alcohol consumption in South Korea has traditionally been part of work culture. For many years, employees were regularly invited to drinking parties by their superiors. Now that attitudes to alcohol consumption are changing, particularly with younger generations, alcohol manufacturers are teaming up with entertainment companies to win over this demographic of consumers. Corporate culture […]
By Malay Mail
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