Business Insights Jan 30, 2024
World Athletics scores major sponsorship win with Sony collaboration
Beginning in March with the World Athletics Indoor Championships Glasgow 24, Sony is poised to intensify the World Athletics Series with an exciting partnership. The collaboration flourishes from that point on, reaching its pinnacle in September 2025 with the magnificent World Athletics Championships Tokyo 25. Sony is positioned to transform the sports experience as a […]
By Nidhi Arora