Business Insights Mar 29, 2023
Barbie billion-dollar box office smash due to masterful marketing?
In a whirlwind three weeks, the billion-dollar Barbie movie, has taken the global box office by storm. Crossing the remarkable $1 billion milestone it may just come out as the biggest film of the year. All because of its masterful marketing blitzkrieg. Starring Australia’s own Margot Robbie, the movie’s groundbreaking achievement is attributed to its […]
By Gemma Iso